Unless you’ve been living under a rock (or playing outside, same difference) you’ve known that after 4 years off the air, Toonami is back. On April 1, 2012, Adult Swim surprised us all by reviving Toonami for one night. The response was overwhelming: for nearly two months, the #bringbacktoonami movement swept the internet. On May 26, 2012, the viewers were given what they had asked for. The block is from 12am-3am and at this point SARA is absent from the Absolution because they don’t have the budget to animate her. Even with the network being so cautious, this is a major milestone for both the internet and the television industry.
Why is this so important? Thanks to a fan campaign, a 15 year-old programming block was brought back after nearly half a decade. You know how television networks are always doing stupid stuff and you wished that they would just listen to the fans? Well, that. Totally. Just. Happened. They even aired two fan made songs by Richie Branson.Think of the kind of precedent this could set. Which shows get green-lit and aired could one day be the decision of the viewing audience. Maybe we’ll even have programming come straight from your mouth to the TV. Think Vodo.net, but with a top-notch production budget. Then maybe we won’t have disasters like how Sym-Bionic Titan was shut down because it was thought to have a weak potential for a toy line.
Do you want this future, where the audience gets what they want? Then support Toonami. The only way it will survive is if it keeps getting high ratings. Tune in every Saturday night at midnight (or midnight Sunday morning. I know, it’s confusing). This is very important. Pan Pizza said it best in his Toonami Retrospect Review:
Leave every TV on in your house as you sleep, whatever. If this fails, it’ll only prove that listening to fans isn’t beneficial to the network. They’re rewarding viewers with a second chance. Do not waste this opportunity.